Press Releases

ZETOR presented news in France and celebrated the 70th anniversary of the brand


The 25th year of the international trade fair of breeders Sommet de l´Elevage took place in the city of Clermont-Ferrand, France these days, which was an event that the ZETOR brand could not have missed. During the three days, the brand presented innovations from the PROXIMA, FOTERRA and CRYSTAL model ranges. The biggest attraction of the ZETOR stand was FORTERRA HD 140 tractor with STAGE IV emission standard which made it into the finals of the Tractor of the Year Competition.

For Zetor, the 25th year of the Sommet de l'Elevage exhibition was marked by the celebrations of the 70th anniversary of the brand. On 300 sq. m. of a display area, ZETOR presented the latest machines from three model ranges. The biggest attraction was ZETOR FORTERRA 140 HD model with STAGE IV emission standard which made it into the finals of the Tractor of the Year 2017 Competition. Apart from this, the brand also presented PROXIMA POWER 120 and PROXIMA 90 tractors. The visitors could also the most powerful tractor in the brand’s portfolio – CRYSTAL 160 with a six-cylinder engine.

20161010_ZETOR FRA  1

“Sommet de l'Elevage exhibition is one of key events in the area of breeding farming animals in Europe. Last year, the exhibition was visited by 85,000 people, which proves how popular this event is. It is a unique opportunity for the ZETOR brand to present its farming machines showing both to the professionals and general public that the brand is a symbol of high-quality tractors with a long tradition and at the same time it is not afraid of innovation. Tractor is ZETOR, since 1946,” says Petr Konštacký, ZETOR FRANCE affiliation Director.

One of the latest and most outstanding innovations of ZETOR is the engine meeting the specifications of STAGE IV emission standard which was at the fair presented on the FORTERRA HD 140 model. To meet the standard, the ZETOR brand uses the technology of active DPF (Diesel Particulate Filter) and the SCR system (Selective Catalytic Reduction). This solution of STAGE IV, which is ahead of competing technologies as it employs fewer electronic features, brings to the customers advantages in the form of optimizing torque and big fuel savings by up to 20 % depending on a performed activity.

20161010_ZETOR FRA  2

“In ZETOR, we are very sensitive to the needs of our customers. Our aim is to extend the currant family of our clients and offer such machines and technical solutions which they request. ZETOR tractors are constantly innovated and our research and development presents new products such as machines meeting STAGE IV standard, three-cylinder engine, extension of the MAJOR model range or introducing ZETOR by Pinninfarina design concept for serial productions. Thanks to the exhibition in France, we have an opportunity to present our innovations, plans and aims right to the end customer,” says Margaréta Víghová, Corporate Communications Director of ZETOR TRACTORS a.s.

This year, the French exhibition took place on October 5-7. The total of 175,000 sq. m. of display area presented 1,400 presenters, out of which 270 were international. Traditionally, the trade fair is a display of farming animals and latest technical innovations. The exhibition was accompanied with a program including professional lectures and conferences introducing the latest innovations in agriculture. The Sommet de l´Elevage exhibition is annually visited by 85,000 people.

20161010_ZETOR FRA  4

PR and communication