In late August, ZETOR brand traditionally finalizes preparations for Země živitelka show. This year hosts the 47th year of the exhibition and the red tractors from Brno are again part of the exposition. The visitors had to wait quite long to see the display of current ZETOR tractors as the last year’s show was cancelled due to the pandemic.
Being part of Země živitelka show is a tradition for ZETOR; its exposition has not missed a single year in the long history. This year, visitors can look forward to seeing tractors of the entire performance range from 80 to 170 HP including the new ZETOR MAJOR CL 80 with Stage V emission standard that offers a number of innovations. Its serial production started in May this year. You can visit ZETOR exposition on August 26-31 in České Budějovice, Czech Republic, outdoor display area No. 301. In addition to the innovated MAJOR range, the display will include tractors of the model ranges PROXIMA, FORTERRA and CRYSTAL.
‘It is our every year’s quest to make our display attractive to the visitors, always offering something extra to our product portfolio. This year’s exposition focuses on the 75th anniversary of the brand’s foundation and the start of ZETOR tractors production,’ says Petr Konštacký, Sales and Marketing Director, ZETOR TRACTORS a.s. ‘To us, Země živitelka show is a traditional and important international exhibition. Therefore, we are happy to celebrate our anniversary with our fans right there. It really took a long time before such a big event could be organized and ZETOR tractors must surely be part of it,’ he adds.
Země živitelka show is among the biggest exhibitions focusing on the farming sector. In 2019, its 46th year called in 581 exhibitors from 19 countries and attracted 123,017 visitors. With respect to the pandemic situation, this year’s show will preferably take place in outdoor areas and the thematic program of the event will be adjusted to that.